Govt spent Rs 132.38 crore on GST advertisements


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The legislature spent Rs 132.38 crore on commercials for GST, an office under the Ministry of Information and Broadcasting has said in answer to a RTI inquiry.

According to the Bureau of Outreach and Communication under the service, the “use on GST ads through this authority” on print media remained at Rs 1,26,93,97,121.

It, notwithstanding, said there was “nil” consumption for the same on electronic media.

For open air media, the consumption for GST commercial remained at Rs 5,44,35,502, the agency said in its RTI reaction dated August 9, 2018.

The authority was answering to inquiry on the entirety spent by the Center on publicizing and mindfulness crusades on GST.

The Goods and Services Tax (GST) was actualized on July 1, 2017. In front of its reveal, the Center had gone for a media rush to make mindfulness about the new duty administration.

Days in front of the execution, the administration began turning out with full-page notice in driving dailies clarifying different systems and procedures to be trailed by industry for consenting to GST rules.

The administration had likewise restricted in Bollywood megastar Amitabh Bachchan as brand diplomat to advance GST and advise individuals about its advantages.

The Central Board of Excise and Customs (CBEC) had likewise issued an arrangement of 50 FAQs on different arrangements of GST as full-page promotions in daily papers, noting questions of brokers and business.


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