Its products boasted of using natural and herbal ingredients along with using age-old trusted home remedies from India. The company took over the Indian market by storm by projecting itself as swadeshi and projecting yoga guru Baba Ramdev as the face of the company. However, it has found itself in a number of legal issues where its advertisements have pointed fingers at other competitor brands.
Possesses the benefits of wheat germ oil, turmeric, aloe-vera, and basil etc. which are extremely beneficial for skin ailments like dry skin, dark complexion, and wrinkles. Patanjali beauty cream is not just another cream but is a skin nourishment tonic and treatment. It gives you the confidence of 100% natural beauty. Try it yourself and suggest to your family and friends the description reads.
But, going by the logic of beauty creams there is only one solution to any and every problem in your life and that is to have a fair skin. Honestly, I won’t be surprised if tomorrow these beauty creams introduce themselves as Now with a new ‘immortality’ feature. Just apply the cream every day on your skin and we can guarantee that you will never die and will glow like Edward Cullen.
For a brand that almost always starts its advertising by bad-mouthing those MNC companies as looters and calls itself as 100% purity and 100% charity the tactic sure seems to be working for them given their spectacular success in the recent past, Patanjali seems to be toeing the line of MNC beauty brands in framing dark skin as a problem.
The Twitter user received tons of replies from other Twitterati but the best part was that Patanjali and Baba Ramdev actually replied to him giving concrete justification that it was a translation error and they have always maintained that dark complexion is not an ailment. This shows the credibility that the company has since it targets other foreign MNCs for not being swadeshi.